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5 Walmart makeup products that look expensive but are budget-friendly

Finding high-quality makeup that doesn’t break the bank is easier than ever, thanks to Walmart’s wide range of affordable beauty products.

From foundations that deliver flawless coverage to primers that rival luxury brands, these budget-friendly finds let you achieve a high-end look without overspending. Here are five top picks, all available at Walmart, that offer a luxury feel for less.



1. Wet n Wild Photo Focus Loose Setting Powder

A well-loved choice for those looking to set their makeup without the high-end price tag, Wet n Wild’s Photo Focus Loose Setting Powder is often compared to Laura Mercier’s iconic translucent powder.

This budget-friendly dupe delivers a smooth, matte finish that holds your look in place all day. At just around $6, it’s a fraction of the cost of luxury brands, making it a go-to for anyone aiming to look polished without splurging.

2. L’Oreal Infallible Pro-Last Waterproof Pencil Eyeliner

For intense, long-lasting definition, the L’Oreal Infallible Pro-Last Waterproof Pencil Eyeliner is a standout. This eyeliner is praised for its deep black color and impressive staying power—reportedly lasting up to 36 hours without smudging.

At roughly $9, it offers comparable performance to higher-end brands like Lancome, making it a perfect choice for those who want a bold look that lasts.

3. e.l.f. Whoa Glow SPF+ Makeup Primer

SPF protection and makeup primer in one, the e.l.f. Whoa Glow SPF+ Primer is a budget-friendly alternative to the pricier Supergoop Glow Screen. Providing a radiant base and essential sun protection, this primer leaves skin with a healthy glow that doesn’t feel greasy.

At around $14, it’s a smart buy for anyone looking for affordable beauty at Walmart that also enhances skin health.

4. Milani Make It Last Setting Spray

For those who want their makeup to stay put, the Milani Make It Last Setting Spray is a top recommendation. This product is frequently compared to Charlotte Tilbury’s setting spray, yet costs only $10.

Known for its ability to keep makeup intact through long days and humid conditions, this spray is a staple for budget-conscious beauty lovers seeking high-end durability at an accessible price.

5. e.l.f. Liquid Poreless Putty Primer

Another impressive dupe in Walmart’s affordable beauty lineup, the e.l.f. Liquid Poreless Putty Primer is similar to Tatcha’s Silk Canvas Primer. With a smooth, pore-filling formula, this primer preps the skin for flawless foundation application and ensures a long-lasting finish.

Priced at just $10, it’s a highly effective product for achieving a luxury makeup base on a budget.

These Walmart makeup products offer a luxury makeup for less experience, proving you don’t have to pay premium prices for quality results. Whether you’re in need of a high-end makeup dupe or simply want affordable beauty essentials, Walmart’s selection has something for every beauty lover on a budget.


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